Blogging | Do You Need A Creative Consultant?

Blogging is hard work. And just because you may not know a lot about the workings of blogging as business doesn't mean that you should abandon blogging. There are a ton of resources out there to help you on your blogging journey, or you could consider hiring a creative consultant. 

I'm sure at this point you are wondering just what a creative consultant is and what they do. So in this post I want to discuss those things as well as provide you with some information to help you determine if you may need to considering hiring one. Click, click!

What is A Creative Consultant?

A creative consultant is someone who specializes in marketing creativity. A person who makes a living reading, researching and being always in the know when it comes to all thinks creative. From branding advice to how to style your blog posts, a creative consultant focuses on the, well - creative part of your business.

What Does A Creative Consultant Do?
A creative consultant is hired to act as your creative brain of the operation. Although you may be a killer writer, you may lack the ability to understand trends and instead choose everything you do for your business based solely on what you like at that moment.

You may choose to hire a CC based to work hand in hand with a designer when branding your blog or business or to help you with social media. More or less, having a CC on hand will allow you to focus on what you're good at (writing those posts!) while they make it all look pretty.

Do You Need A Creative Consultant?
The decision to hire a creative consultant is a personal one. Maybe it doesn't fit your budget or even fir with your blog right now. However, you may be someone who needs to prioritize this. Then there's the middle ground of being completely unsure if you should hire a CC or keep going at it alone. 

Here's a few questions to help you determine your needs and whether or not you should be hitting eLance or Fiverr ;)

• Are your graphics not performing well on social media?
• Is your blog a hot mess of things even you don't know how to clean up?
• Do you have time to dedicate to both writing posts as well as taking care pf the creative needs your blog should be meeting?
• Why do you blog? For money or for pleasure?
• How long have you been in business? What are your goals for the next year?
• Is your overall design not meeting industry standards?
• Is your current brand still working well for you?
• Are you making sure you are posting during the highest traffic times?
• Do you draft and schedule all of your posts?
• Are your social media pages clean, concise and easy to read and understand?
• When did you last audit your blog and social media platforms?
• Is your media kit up to date?
• Are you SEO's to the max?

Start the Discussion:

Do you have a creative consultant?
Are you considering hiring one?
What qualifications do you look for?

Happy Blogging!